Social Media October 11, 2013

Facebook: Harness the Beast Through Friends Lists

It all begins with organizing your relationships…

 

Are you taking advantage of Facebook's greatest gift to real estate agents? No, not posting out an endless stream of listings… The power to build and cultivate relationships with your clients, their friends and family members and all of the connections that lie beyond. Real Estate is all about establishing meaningful relationships; in FB that all begins with one simple task, creating Friends Lists. And just like the big guy in the red suit at Christmas time, you need to make that list and check it twice, not for which of clients are being naughty and nice (though I'm sure you'll see that too), but to keep yourself involved in their lives… Out of sight, out of mind, out of that next listing opportunity.

Start by locating the "Friends" header on the left side panel of the Facebook Home screen; you may not see it if you haven't been using lists to organize.  If it isn't there, select the "more" option on the bottom of that panel to expand the list of options.  Once you locate it, go ahead and click the header "Friends" in bold to get to the next step of creating your own lists.  Click "Create List" at the top of the screen and follow the simple instructions to start organizing your "Friends" any way, shape or form you like!!!

Keeping your friends in lists will help you control the flow of information through out the Facebook world…  Tame the beast and use your lists…